VP of Marketing

Job Overview

This VP of Marketing role is for a leader ready to own the entire marketing engine. You'll define the strategy that drives growth, builds the brand, and connects with customers. It's a chance to shape the narrative for a business operating in Salt Lake City, UT and beyond.

Duties & Responsibilities

• Craft and execute the annual marketing plan, aligning every campaign and dollar spent with core business objectives.
• Lead brand positioning and messaging across all channels, ensuring consistency from digital ads to sales collateral.
• Manage the marketing budget with a focus on ROI, constantly analyzing performance data to shift resources where they're most effective.
• Build and mentor a high performing marketing team, fostering a culture of creativity backed by solid analytics.
• Partner directly with sales and product leadership to ensure go to market strategies are cohesive and drive pipeline.

Requirements

• A decade or more in marketing leadership, with at least five years in a senior director or VP capacity.
• Deep hands on experience across digital marketing, brand development, and demand generation. You've built plans from scratch.
• A history of managing multi million dollar budgets and proving impact on revenue growth. You speak in numbers as well as narratives.
• A bachelor's degree in marketing, business, or a related field is expected; an MBA is often preferred but not an absolute requirement.
• The mental stamina for strategic thinking while juggling daily execution. It's a role that demands you switch context constantly without losing sight of the long game.

What It's Like In This Role

You'll be at the center of the action. The environment moves quickly; you're reviewing campaign analytics one minute and presenting quarterly results to executives the next. Your team will look to you for clear direction and creative inspiration. Expect to live in tools like CRM platforms (Salesforce/HubSpot), analytics suites (Google Analytics, Tableau), and various ad managers. The workload is significant; this isn't a 9 to 5 job, but you'll have autonomy in how you structure your time to meet goals.

Why You'll Like This Opportunity

The scope here is real. You get to set the vision instead of just following one. There's genuine flexibility in approach; your expertise guides the strategy. Because JobXi connects you with various employers in Salt Lake City, UT, you'll see different company cultures and challenges, which keeps the work fresh. Every quarter presents new problems to solve and new skills to build.

Schedule & Work Type

This is a full time position. The specific arrangement; whether fully onsite in Salt Lake City, UT, hybrid, or remote; will depend on the hiring employer's policies. Most opportunities at this level offer some degree of schedule flexibility despite being demanding roles.

How To Apply

Click 'Apply Now' to submit your interest through JobXi. Your application will typically redirect to the actual employer's career site for completion. If no direct link is available, we'll show you similar VP level marketing opportunities in Salt Lake City, UT.

Disclaimer

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Equal Opportunity

The employers featured on our platform provide equal employment opportunities to all qualified individuals.